{"id":9994,"date":"2013-05-17T08:38:00","date_gmt":"2013-05-17T08:38:00","guid":{"rendered":"https:\/\/musik.a-z-translation.com\/tipps-about-blogging-for-business\/"},"modified":"2020-01-03T11:34:17","modified_gmt":"2020-01-03T11:34:17","slug":"tipps-about-blogging-for-business","status":"publish","type":"post","link":"https:\/\/www.a-z-translations.com\/en\/tipps-about-blogging-for-business\/","title":{"rendered":"Tipps about blogging for business"},"content":{"rendered":"
\n
\nI was just out of the office for over a week (longer than originally scheduled and planned), and now faced with the task of writing this week’s blog post, I dug up this post from Marqui CMS. Unfortunately, it’s a bit older (October 2010) and no longer online, but still applicable in my opinion.<\/i><\/div>\n
\nI feel it’s perfect for the occasion, since I set myself the goal to post at least once a week, no matter what, and that has been quite a challenge more often than not… <\/i><\/div>\n

\n6 Things I\u2019d Tell Someone Who Wants to Start a Business Blog (that I wish someone would have told me)<\/h1>\n
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\nOct. 01, 2010<\/div>\n
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\n<\/div>\n<\/div>\n

Here\u2019s a quick list of things I wish I had known when setting out to create a business blog:<\/p>\n

    \n
  1. You should write everyday, but writing everyday doesn\u2019t mean publishing everyday. You should constantly be thinking about what you\u2019ll write about, and you should be writing down whatever comes to mind.  Every now and again that might come together into something you can use, often it won\u2019t.  The point isn\u2019t to blog on demand, but to occasionally knock out a post that demands to be read.<\/li>\n
  2. Just because you posted something to be read doesn\u2019t mean it will be. Post quality isn\u2019t what gets readers, its what retains readers.  I know, I know, it sucks.  If it makes you feel any better, you\u2019re going to look back on the stuff you\u2019re writing now in a few months and want to delete it all.  If you write daily, you will get much, much better.  You have no idea.<\/li>\n
  3. You need a crank for generating readers. If you can\u2019t turn the crank on demand but rely on events like a once in a lifetime ad buy or something, you don\u2019t have a process, you have pixie dust.  Find a number of effective methods for driving incremental traffic and work the process.  There are some very basic and ways to promote your new blog without spending money, without including topless pictures in your posts, and without trying to out-hack Google\u2019s Search Ranking hackers.<\/li>\n
  4. Temper your expectations about readership. Your daily blogs about the solar cell you invented that will result in free, renewable energy for all of mankind will get .000001 of the traffic that a post debuting a picture of Britney spears not wearing makeup for the first time will get.  I\u2019m sorry, its not personal, it\u2019s just the internet.  If you\u2019re blogging about a niche topic, be the best blogger in that niche.  <\/li>\n
  5. Blogging is great because there\u2019s very little barrier to entry.  Blogging is horrible because there\u2019s very little barrier to entry. If your blog only took you 20 minutes to set up, it probably looks like it only took 20 minutes to set up.  Think about how much time you\u2019ll put into writing for and promoting your blog.  You are not just a writer, but also a publisher.  Make it your own.  Be proud of it.  Get comfortable there.  It\u2019s your new office.<\/li>\n
  6. Other bloggers aren\u2019t your competitors; they\u2019re your partners, your readers, and your sales and marketing channel. The average blog is about 300 words long and takes about 90 seconds to read.  Anybody who went to all of the trouble to find your blog buried in the corner of the WWW isn\u2019t going to read just one little lonely blog post.  People don\u2019t read from just one blog and they wouldn\u2019t need an RSS feed if they did.  You\u2019re not competing for eyeballs against other bloggers, even within the same space.  The blogging audience is hungrier than you can possibly imagine.<\/li>\n<\/ol>\n

    These are, by no means, the only things to know about blogging.  There are lists and lists of lists.  But these are some key things that, having known them, I could have saved myself a lot of time and energy.
    \n(c)     http:\/\/www.marqui.com\/<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"

    I was just out of the office for over a week (longer than originally scheduled and planned), and now faced with the task of writing this week’s blog post, I dug up this post from Marqui CMS. Unfortunately, it’s a bit older (October 2010) and no longer online, but still applicable in my opinion. I […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[1],"tags":[568,524,580,90],"class_list":["post-9994","post","type-post","status-publish","format-standard","hentry","category-unkategorisiert","tag-blog","tag-business","tag-communication","tag-english","entry"],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/posts\/9994"}],"collection":[{"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/comments?post=9994"}],"version-history":[{"count":1,"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/posts\/9994\/revisions"}],"predecessor-version":[{"id":10496,"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/posts\/9994\/revisions\/10496"}],"wp:attachment":[{"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/media?parent=9994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/categories?post=9994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.a-z-translations.com\/en\/wp-json\/wp\/v2\/tags?post=9994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}